Tag: target market

book title

How to choose the perfect book title

When writing a business book, or a book in any genre, your book title plays a big part in selling your work. Here are tips to help you choose your title wisely. If you’ve ever told your friends and family that you’re writing a book, I bet the first thing they asked you was, "What’s it about?" And then, "What’s it called?" So it’s no wonder that authors tend to get a bit fixated on their book title right from the beginning.
Venn Zen

Venn Zen: Authors, be one with your audience

Can you envision your ideal reader? What are their interests? Why do they need your book? Use our Venn Zen to help understand your audience.
book launch

10 Free (or Mostly Free) Book Launch Strategies

Many new self-published authors think they need to have a book launch with lots of fanfare right after they hit the publish button. Actually, you can “launch” your book in the first few months after its official release date.
children's picture book

10 Tips For Creating Your First Children’s Picture Book

While children's picture books may seem simple, creating a brilliant one is no easy task. How do you make yours smart, engaging, and fun — rather than clichéd, saccharine, and didactic?

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