Tag: target market

Corporate buyers do not want to buy your books — they want to use your content to solve a business problem. With that awareness, what preparation must you consider before you can reach a deal that satisfies all parties?

While book marketing isn't easy, there are plenty of opportunities to reach new audiences. Finding the right ones starts with broadening your ideas of where to look.

The homeschool market is a diverse universe made up of manageable — and accessible — segments. And with over two million students, there are opportunities to sell books.

Supermarkets and pharmacies are two examples of places you can sell books, even while many bookstores are closed. Depending on your content, there are other outlets to consider. Seize opportunities and remain profitable.

In the eighth entry in my series about self-publishing, we'll look at the ins and outs of eBook distribution, the best pricing strategies for your eBook, and whether or not you should choose Kindle Select.

By focusing on value, variety, volume, and velocity of strategic revenue, you can maximize your sales and profits now and over the long term.

Unexpected events impact our marketing plans. That is to be expected. Lessons learned from a calamity that occurred just over 100 years ago can help us evolve even stronger today.