Tag: target market

Facebook Ads: My Self-Publishing Experience, Part 10

“How do I promote my book?” It’s a great question, especially when many classic options (book readings/signings/release parties/school assemblies) are not possible. This is where Facebook ads come in handy.
target readers

Is What You Have to Say What People Want to Hear? Find Your Target...

If you think your book doesn't have competition, reevaluate the potential size of your market opportunity. But more than that, make sure your book offers value from the perspective of your target readers.
freelance writing marketing plan

Ready To Break Into Freelance Writing? Start With A Marketing Plan.

If you want to embark on a career in freelance writing, you’ll need to promote your skills and services. Developing a marketing plan is crucial to getting off to a good start.
book sales strategy

Develop Your Book Sales Strategy And Tactics

Your book sales strategy will work best when you implement activities that match your skills, goals, inclinations, and budget.
selling books

How to Maintain (or Reignite) Your Passion For Selling Books

There's no such thing as failure, only results you can learn from. Apply this attitude to maintain your passion for selling books.
marketing a book

Marketing A Book (Beyond Social Media)

Successfully marketing a self-published book takes a lot of effort and creativity, and you don't have to rely exclusively on social media to do it.
author video

Creating An Author Video: Three Paths To Success

Whether you take the reins and make your own video, seek assistance with elements of the process, or outsource the project to a professional firm, an author video can be a great way to connect with your readers — and find new ones as well.

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