Tag: target audience
Social media is a key element of many authors' marketing plans, but you're making a mistake if you focus on book sales — especially right out of the gate. Start early, take it seriously, be social, and you may find success promoting on social media.
Expand your approach to book sales to include retailers other than bookstores (including online retailers). The more strategic you are about where your book is available, the more likely your target buyers will be to find and buy it.
Here are some pointers on how to best enter your book's metadata, upload your manuscript for publishing, and everything else that goes into the ordering process.