Tag: target audience

Social media is a key element of many authors' marketing plans, but you're making a mistake if you focus on book sales — especially right out of the gate. Start early, take it seriously, be social, and you may find success promoting on social media.

Expand your approach to book sales to include retailers other than bookstores (including online retailers). The more strategic you are about where your book is available, the more likely your target buyers will be to find and buy it.

If you’re preparing to promote your poetry, these social media forums will open up new worlds and connect you with readers and groups likely to revel in your words.

Creating a distribution channel through non-bookstore retailers is a good way to start your special-sales efforts because it is much like selling through bookstores.

You have a story to tell, and people are ready to hear it, but whether or not they will relate to it depends on how well you tell it. In fact, how you tell your story is just as important as the story itself.

Multimedia fiction is typically very visual and tends to be very short. Some authors see an opportunity with this format of storytelling to attract the attention of mainstream teens.

Here are some pointers on how to best enter your book's metadata, upload your manuscript for publishing, and everything else that goes into the ordering process.