Tag: Patricia Fry
How to Approach Publishing as a Business

Don’t Bypass the Onramp to Publishing Success
Have you discovered that the road to publishing success is rather bumpy? It’s not easy to locate the onramp to the freeway leading to success.
Publishing is a business and, as the author, you must consider yourself the CEO of your book. From start to finish—the germ of a book idea to publication (and beyond)—you must take charge. If you make good business decisions, you will surely experience greater success. If not, then, you could be one of the nearly 78 percent of authors who fail. So where does an author start? What is the first step? Understanding the publishing industry—getting a grasp on what it entails, what all of your options are and what your responsibilities as a published author are.Here’s what publishing professionals suggest:
How to Make Your eBook More Salable

How do you make an ebook more salable?
- Poll your potential readers. Spend time in
How to Turn Your Author Website Into a Resource Center Your Readers Can’t Live...

Make your website a great resource for your readers.
If your ebook is nonfiction, start collecting important resources to share with people interested in your topic. For example, I write books, articles and a blog for authors. Most of my 36 books relate to authorship, publishing and book promotion. Because I want my potential readers to visit my website and purchase my books, I have developed a large resources section for writers and authors at http://www.matilijapress.com. If your ebook has to do with pets, consider collecting all variety of resources for pet owners—website links, a publications list, articles including information on various aspects of your topic—pet ownership, for example. You might post articles or links to information on topics such as choosing pet food, behavior issues, dog training, a list of plants that are poisonous to cats, breeders, etc.Personality Sells Ebooks
