Tag: book’s back cover

reviews for self-published books

How important are reviews for self-published books?

How important are reviews for self-published books? In my mind, the answer is "VERY!" But I want to hear from you!
book marketing tips

Book marketing tips for self-published authors

Publishing veteran Carl Lennertz discusses the difference between between book marketing and publicity and where self-published authors should spend their money.
back cover book description

Four Mistakes Indie Authors Make With Their Book Description

Think of your book description as the most important sales pitch of your life. Every word must count, every idea must serve to rope readers in. Too often, indie authors fall short and lose readers to a book with better promo copy.
book's back cover

Focus On Your Book’s Back Cover

Think of your favorite books in your personal library. Aside from the titles and authors, what usually come to your mind? All those beautiful covers? Some covers tell a story in and of themselves. So what about the other side of the book? I'll wager that nobody remembers what’s on the back cover of their favorite books. And yet I believe this is the most important – and most overlooked – book marketing real estate for self published authors.

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