Tag: book publicity

Whether you take the reins and make your own video, seek assistance with elements of the process, or outsource the project to a professional firm, an author video can be a great way to connect with your readers — and find new ones as well.

The 250 words you’ll choose to place on your book’s back cover might just be the most important in your entire book project.

Asking and answering the right questions can help you formulate ideas about how to take your book to new markets and become more profitable as you meet the needs of new groups of people.

One way to help you get a leg up on your book sales is to work with an experienced book marketing consultant. Here's some advice to help you make the most of that relationship.

While book marketing isn't easy, there are plenty of opportunities to reach new audiences. Finding the right ones starts with broadening your ideas of where to look.

The blazing sun and summer calendar don’t change the fact that the holiday self-publishing crunch has already begun. This book publishing timeline will help you manage the calendar.

Want to guarantee that no one but friends and family will buy your book? It’s easy: just write a crappy book blurb for your back cover.