Tag: book promotion

test marketing

Test Marketing Your Book Can Help You Avoid Costly Mistakes

Test marketing is one way to minimize mistakes in the production and marketing of your book to help you have a better product, better launch, and more success with your title.
holiday book sales

How To Get Holiday Book Sales: Part I

It may not feel like the holidays are just around the corner, but if you’re planning to drum up holiday book sales this year, it’s time to put these plans and strategies to work.
social media marketing

Harness Social Media To Sell Books

No matter what you write or how you choose to publish, authors can agree on one thing: social media has redefined the way books can be promoted.
book launch

10 Book Launch Don’ts

Here are 10 important things you should avoid to help ensure you have a successful book launch — in the short- and long-term.
book launch

The “Do’s” Of Planning A Book Launch

Over the years, I’ve collected thousands of book launch ideas. Here are 10 of the most important things you SHOULD DO to create a successful event.

Facebook Ads: My Self-Publishing Experience, Part 10

“How do I promote my book?” It’s a great question, especially when many classic options (book readings/signings/release parties/school assemblies) are not possible. This is where Facebook ads come in handy.
pre-sale

Planning And Capitalizing On Your Book’s Pre-Sale

Your book's pre-sale period is crucial to your book's chances of success for so many reasons. Still, it's one of the least understood facets of a book's release. Hopefully, this post will change that.

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