Tag: book as a product

book sales goals

How to Reach Your Book Sales Goals This Year

Hopefully, you have the right product, currently available where your buyers shop, priced competitively, and supported with “perpetual promotion.” That's how you reach your book sales goals.
non-bookstore market

Be SMART In Your Approach To The Non-Bookstore Market

You might look at the non-bookstore market for your books and think, “Is there a place for me in that market, or is it too big?”
sell fiction

Alternative Ways to Sell Fiction

If you expand your marketing activity to include sales through venues other than bookstores, you are more likely to reach your target buyers where and when they shop.
sell your book

Sell Your Book Through All Retailers… Not Just Bookstores

Expand your approach to book sales to include retailers other than bookstores (including online retailers). The more strategic you are about where your book is available, the more likely your target buyers will be to find and buy it.
non-bookstore retailers

Selling to Non-Bookstore Retailers

Creating a distribution channel through non-bookstore retailers is a good way to start your special-sales efforts because it is much like selling through bookstores.
pen names

Pen Names: How And Why To Use Them

When my first book was being published, I toyed with the idea of using a pen name for about three seconds. Looking back, I may have missed an opportunity.
Amazon optimization

Amazon Optimization: My Self-publishing Experience, Part 4

This is the fourth entry in a 10-part series in which I detail the entire experience of self publishing my book. The goal is to offer tips and strategies so you can learn from my successes and mistakes. This week: Amazon optimization.

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