recently featured one of the best articles I’ve ever read on the power of niche blogs for promoting your book. Writer Michael Ellsberg gives a personal account of his successful book launch and how an endorsement from Tim Ferriss helped him sell far more books than a piece in the New York Times or a story on CNN.

He says of the experience: When trying to promote a book, the main place you want coverage is on a popular single-author blog or site related to your topic.

But that is just the thesis statement. Check out the full story HERE for details. It’s a loooong article, but so worth reading in its entirety.

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Blogging is one of the best ways to promote your books online. You’re already a writer, but you can further hone your craft by writing daily or weekly blog posts that engage your readership, provide a glimpse into your creative process, and help sell books!

We’ve partnered with marketing guru Bob Baker of to bring you this free writer’s guide to all things blog, from publishing your first post to promoting your latest work. Learn how to use a blog to reach new readers and connect with existing fans.

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