Tag: author marketing plan

virtual book clubs

Virtual Book Clubs In The Era Of Social Distancing

Book-related events in the virtual world can’t completely replace the vibrant atmosphere of face-to-face presentations, but with some imagination, you can keep your book sales on an upward trajectory and enhance your readership.
book marketing ideas

Nine Digital Book Marketing Ideas

While book marketing isn't easy, there are plenty of opportunities to reach new audiences. Finding the right ones starts with broadening your ideas of where to look.
sell books

Know Where To Sell Books

Supermarkets and pharmacies are two examples of places you can sell books, even while many bookstores are closed. Depending on your content, there are other outlets to consider. Seize opportunities and remain profitable.
creative thinking

Creative Thinking Can Open New Possibilities

Unexpected events impact our marketing plans. That is to be expected. Lessons learned from a calamity that occurred just over 100 years ago can help us evolve even stronger today.
promoting a podcast

Creating And Promoting A Podcast

Thinking of producing a podcast to promote a book or build your author platform? This advice can help you get through the basics of creation and promotion.
Hunter S Thomson headshot

People Judge Your Book By Your Headshot

The goal of your author headshot is to cement your brand. At all times you should be asking yourself, "What kind of image am I trying to project to the world?"
social media mistakes

Three Social Media Mistakes For Would-Be Authors

Social media is a key element of many authors' marketing plans, but you're making a mistake if you focus on book sales — especially right out of the gate. Start early, take it seriously, be social, and you may find success promoting on social media.

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