This is the sixth entry in a series in which I detail the entire experience of self publishing my book. The goal is to offer tips and strategies so you can learn from my successes and mistakes. This week: cover design and interior formatting.
When my first self-published manuscript returned from an editor's desk carved in violent red ink, I learned one huge lesson: a book simply won’t be publishable without professional author services like editing and design.
"When I was first trying to decide who I wanted to work with, I did quite a bit of research. I didn't want to have to figure out the cover art, and I sure didn't want to have to figure out the conversion, because I'm not a computer genius, I'm a story teller. I was so glad BookBaby was willing to work with me and really listen to my ideas."
Think of your favorite books in your personal library. Aside from the titles and authors, what usually come to your mind? All those beautiful covers? Some covers tell a story in and of themselves. So what about the other side of the book? I'll wager that nobody remembers what’s on the back cover of their favorite books. And yet I believe this is the most important – and most overlooked – book marketing real estate for self published authors.