When it comes to professional book production, the interior formatting is absolutely critical. Whether the pages have two columns or one column, the type and size of font that's used, the spacing... all of that is very important.
The motivation for writing your book should be to give the world a great story and a memorable experience — no matter how you publish or who you're competing with.
When my first self-published manuscript returned from an editor's desk carved in violent red ink, I learned one huge lesson: a book simply won’t be publishable without professional author services like editing and design.
Excerpted from BookBaby’s latest guide, 5 Steps To Self Publishing, Part II of our series addresses your book cover design and how book formatting makes your book... a book.