Video is one of the most powerful marketing tools that an author can utilize. And through websites like YouTube and Vimeo, authors can build an audience and reach the masses through streaming and sharing video content.
There are a number of ways authors can utilize video promotion to market their work, engage fans, increase their readership, and have some fun.
We showed you how to setup a professional Facebook profile. Now, let's look at some Facebook features that make a profile page beneficial for an author's book promotion.
Facebook dominates the social networking world. But how can authors use the Facebook platform to promote their books and find new readers? Naturally, you should be talking about your writing on your personal profile just as you talk about other aspects of your life, but there are some good reasons why you should make the leap and take the focused promotion efforts off of your personal Facebook profile and create a Facebook page dedicated to your literary pursuits.