news cycle

How Authors Can Become Part of the News Cycle

If you want to become part of the news cycle, you need to have something newsworthy happening. You also need to be proactive in positioning yourself and be able to tell your story.
keys to crowdfunding

Seven Keys To Crowdfunding On GoFundMe

Crowdfunding has become a useful resource for independent authors. These keys to crowdfunding will help you on your way to success.
galley letter

How to Write a Galley Letter (And Get Book Reviews)

Galleys, or advanced reader copies, are important to your book promotion, and so is your galley letter. You want to put your best foot forward with reviewers and by following these tips, you'll be off to a good start.
school assemblies

Making The Most Of School Assemblies

Part two of our school assemblies series focuses on getting speaking gigs and what you can do to maximize book sales and positive promotion when you get them.
selling books

Stop Selling Books And Start Selling Benefits

When selling books, it's important to remember that readers do not buy the tangible elements of a book, they buy the (sometimes) intangible benefits they receive from reading. They buy what your book will do for them.
stop doing on social media

10 Things You Should Stop Doing on Social Media … Immediately!

As an author embarking on social media promotion, it’s imperative that you develop a content strategy plan and avoid doing things online that will repulse — rather than attract — an audience.
promoting your book

Promoting Your Book (And Yourself) At A School Assembly

A school assembly provides a wonderful platform for promoting your book and introducing yourself to your audience, but you'd better be ready to put on a show.

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