Authors, you need to print galleys before your book launch. No, not THAT kind of galley! Though rowing into a book fair on a ship powered by oarsmen would be an impressive way to launch your book. Galleys, or advanced reader copies (ARCs), are printed versions of your book that you will give away for free to reviewers, bloggers, distributors, retail buyers, and other industry contacts.
Build your author platform before your next book launch, so you can harness the power of potential buyers, industry contacts, and your entire web community.
Why would anyone help you promote your book launch for free? Here's how to enlist your friends, family, and fans as "interns" for your book launch.
Updated August 2017. If you're self-publishing or releasing a book through a small press, being pampered isn't usually part of the equation; you'll have to take the lead on planning your own launch party. But don't get fever chills; it's not all that different from throwing a Super Bowl party, only YOU are the main attraction and hopefully drunk men won't be screaming at you if you drop a word or don't annunciate clearly during your reading.