Book Launch

A pre-sale period gives you an opportunity to build a foundation for your book’s success. Without spending the time and energy to make sure that foundation is ready, your book sales will suffer.

If you're looking for readership and engagement, finishing your book is the first step. These social media marketing tips can help you frame your approach to the process of promoting yourself and your work online.

When planning your book promotion and marketing, remember this equation: more book reviews equals more sales.

This post addresses market research for your book and the how to focus on the key elements that will help you craft a book that has the potential to be a best seller.

While a video can be a great attention-getter online, a poor-quality book trailer can be disastrous for your promotions. Here are ways to create a book trailer that sells books.

To get reviewed on Amazon and other places online, you need to assemble a book review team and learn how to follow up. It's a model that has worked for me over the course of many years and dozens of book launches.

The longer your book is available for pre-order, the more time you have to send readers to Amazon and the other stores to accumulate orders. All these orders count as sales on your release date, giving you a good chance at cracking some top-100 best seller sub genre lists in sites like Barnes & Noble and Powell’s. Note: this is not the case with Amazon’s best selling list. They count pre-sales orders on the day it’s actually ordered, not all combined on the eventual release date.