BookBaby Blog

How to write, self-publish, and market your books.

How To Promote

Looking for book promotion tips? These posts offer advice, tools, and tricks to help with your book marketing and book selling.

people book shopping at an open-air market

20 Book Promotion Ideas to Boost Your Sales and Reach

Looking for creative and effective ways to promote your book? We've got book promotion ideas that will help you reach a larger audience.
book reviews — scrabble pieces in the pages of a book

How To Get Book Reviews

A powerful element of your book marketing plan should be getting book reviews. It's not always easy to do, but here are some ideas for how to go about getting them.
Self-published author at a book launch event surrounded by readers representing creative book launch planning ideas

Book Launch Ideas for a Successful Event

Over the years, I’ve collected thousands of book launch ideas. Here are 10 of the most important things you SHOULD DO to create a successful event.
first-time authors

Marketing Planning For First-Time Authors

There are two ways first-time authors can plan their book marketing activities. The first is discovery-driven planning, which evolves through trial and error. A second technique views planning as narrative, conducted as you would when writing a novel.
Self-published author planning a book tour route on a map representing independent book promotion events and signings

How to Plan a Book Tour on Your Own

A book tour may sound like some fanciful dream, but plenty of independent authors plan and execute successful book tours. So how do you do it?
Amazon optimization

Amazon Optimization: My Self-publishing Experience, Part 4

This is the fourth entry in a 10-part series in which I detail the entire experience of self publishing my book. The goal is to offer tips and strategies so you can learn from my successes and mistakes. This week: Amazon optimization.

10 ways to promote your self-published book [Infographic]

If you’re looking to put serious effort into a campaign to promote your self-published book, this infographic can help guide you in your quest to build your author platform. From building a website to embracing social media, from holding a contest to starting a blog, here are 10 ways you can build momentum, publicity, and attention as you launch your book.

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