BookBaby Blog

How to write, self-publish, and market your books.

Online Book Marketing

There are many ways to promote a book, and a lot of them happen online. From social media to digital ads, this advice will help you maximize your online book promotion.

video thumbnail about advertising and book sales

Does Advertising Guarantee Book Sales?

BookBaby Publishing Specialist Rachel Kerr explains what you can — and can't — expect from social media and display banner ads.
author building her website

How to Make an Author Website in 8 Steps

Ready to make an author website that grows your readership? This eight-step plan will put you on track to build an impressive author platform.
Tumblr

How To Use Tumblr To Promote Your Book

Tumblr is a huge (and growing) platform that is an interesting mix of social media and micro-blog. It’s perfect for authors looking to promote their books.
athor using an SEO tool

Author SEO: Grow Your Book’s Online Presence

Having online listings and a website is step one — the next is to rank on page one of search results, which is where author SEO comes in.
author making a TikTok video to promote her book

How to Use TikTok to Sell Books: 12 Practical Tips

Almost half of the American population uses TikTok, and plenty of indie authors have found a way to use TikTok to sell books.
young woman promoting a book on YouTube

How To Promote A Book On YouTube

Self-published authors need to promote on social media. Here’s some great advice to help you promote a book on YouTube.
Five Things You Need As You Begin a Career as a Self-Published Author

How to Build a Career as a Self-Published Author

The most important part of being a writer is writing, but if you want a career as a self-published author, you need to do a whole lot more than just write: you have to learn the business and market yourself so you're on the same playing field as mainstream authors with big publishing houses behind them.

Recent Articles