Why Does Digital Book Advertising Matter?
Madison Brown, digital advertising specialist at BookBaby, dives into how digital book advertising — and our Ads For Authors program — works.
Creating An Author Blog Site: From Simple To Sublime
You’ll find lots of advice suggesting that writers and would-be authors need a blog to help promote their work. But where do you start?
Does Advertising Guarantee Book Sales?
BookBaby Publishing Specialist Rachel Kerr explains what you can — and can't — expect from social media and display banner ads.
How Social Media Can Help You Find Readers
People have different opinions about social media: some hate it, some love it. But there’s no denying, it can be a pivotal element of your author platform.
Earn More Royalties With Bookshop: My Self-Publishing Experience, Part 11
This is a cautionary tale born from my bad decision to promote my book's Amazon page instead of Bookshop for my self-published title.
Note: From the outset, I promised I'd be as unbiased as I...
How To Create An Author Newsletter Subscribers Love
Not sure if an author newsletter is the right promotional activity for you? Dana Kaye outlines some compelling reasons why you should consider adding this to your author platform.
Getting Book Sales As The Holidays Approach: Part III
When it's time to really get your holiday book marketing and sales going, these actions can help you get the word out during the prime gift-shopping season.
