BookBaby Blog

How to write, self-publish, and market your books.

Book Promotion & Publicity

From book launches to digital ads, in-person events to social media, email lists to author newsletters, these strategies and ideas will get your book in front of as many potential readers as possible.

first-time authors

Marketing Planning For First-Time Authors

There are two ways first-time authors can plan their book marketing activities. The first is discovery-driven planning, which evolves through trial and error. A second technique views planning as narrative, conducted as you would when writing a novel.
Amazon optimization

Amazon Optimization: My Self-publishing Experience, Part 4

This is the fourth entry in a 10-part series in which I detail the entire experience of self publishing my book. The goal is to offer tips and strategies so you can learn from my successes and mistakes. This week: Amazon optimization.

10 ways to promote your self-published book [Infographic]

If you’re looking to put serious effort into a campaign to promote your self-published book, this infographic can help guide you in your quest to build your author platform. From building a website to embracing social media, from holding a contest to starting a blog, here are 10 ways you can build momentum, publicity, and attention as you launch your book.
cartoon of author carrying a stack of self-published books

How To Use 100 Printed Books To Promote Your Self-published Title

If you're going to use printed books to promote your self-published title – we've got ideas for how to put 100 of them to work for you.
romance novel

How To Promote Your Romance Novel on Social Media

If you’re getting ready to promote a romance novel, this post will get you started connecting with groups and forums likely to embrace your work.
promote poetry

How To Promote Poetry on Social Media

If you’re preparing to promote your poetry, these social media forums will open up new worlds and connect you with readers and groups likely to revel in your words.
book sales on Amazon

Choosing The Best Categories For Your Book Sales on Amazon

One of the most powerful things you can do to improve your book sales on Amazon is to choose the best category for your book. It is amazing what a few tweaks and changes can do for your book rankings! Within just a few days of optimizing one of my books, it hit #1 on Kindle for its category.

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