BookBaby Blog

How to write, self-publish, and market your books.

Book Promotion & Publicity

From book launches to digital ads, in-person events to social media, email lists to author newsletters, these strategies and ideas will get your book in front of as many potential readers as possible.

Three Steps to Increase Your eBook Sales

This guest post was written by Betsy Talbot.  You spend months writing your masterpiece, eager to establish your credibility and become the next Kindle success story like John Locke. You sign up with BookBaby to design...

Your Website is the Hub: Online Marketing for Authors and Writers

Q: What's the easiest and most effective way to promote your book, blog and brand? A: Let your fans do it for you. Your website should be the destination of all your social networking activity....
Author Video Promotion: Live streaming

Video Promotion for Authors, Pt. 2: Live Streaming for Readings and Book Clubs

Video is one of the most powerful marketing tools that an author can utilize. And through websites like YouTube and Vimeo, authors can build an audience and reach the masses through streaming and sharing video content.

Using Amazon’s Author Central to Boost Book Sales: the Balancing Act, Pt 2

This article was written by guest contributor and BookBaby author Lexis De Rothschild. Amazon is the behemoth of online publishing. How you merchandise your book on this formidable website can mean the difference between sales...

5 Biggest Mistakes Authors Make with Their Websites

Melissa Donovan recently wrote a post for The Creative Penn (a site you should all check out) listing the five most common mistakes writers make on their websites. They are: 1. No biographical information 2. No...

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