Book Launch

Toby Neal and Holly Robinson are professional writers, i.e. authors who earn their primary income from writing. Toby is predominantly self-published and Holly mostly traditional, and both have multiple novels and various writing credits to their names. They’re also friends. Earlier this year, both Toby and Holly launched new novels, and in this interview, we find that their strategies and experiences had many similarities – and notable differences.

Looking to boost your book's profile on Amazon? We outline seven effective strategies to get Amazon book reviews.

A powerful element of your book marketing plan should be getting book reviews. It's not always easy to do, but here are some ideas for how to go about getting them.

A book tour may sound like some fanciful dream, but plenty of independent authors plan and execute successful book tours. So how do you do it?

An advance reader copy can be great for book promotion to gain interest in your self-published work. Learn more about the benefits and how to print one.

Galleys, or advanced reader copies, are important to your book promotion, and so is your galley letter. You want to put your best foot forward with reviewers and by following these tips, you'll be off to a good start.

These strategies can help you summon a vibrant audience for your next big literary event or book signing.