Audiobooks are growing in popularity and market share, but independent authors should focus on the more foundational aspects of publishing and promotion that will bring a higher return on investment.

Read more

The publishing industry gets rocked by a blockbuster title, and for years after that, publishers and authors play “follow the leader.” It’s smart — millions of books are sold and billions of dollars are amassed annually by chasing trends in publishing.

Read more

Here are a few prevalent fallacies, as well as new truths, that all authors  ought to recognize when it comes to traditional publishing.

Read more

Astrophysicist Carl Sagan said books were "proof that humans are capable of working magic." The Independent Authors Conference is proof that indie authors can make a mighty big bang!

Read more

A pre-sale period gives you an opportunity to build a foundation for your book’s success. Without spending the time and energy to make sure that foundation is ready, your book sales will suffer.

Read more

For everything you're told you have to do as an independent author publishing and promoting a book, I'd argue there are only two absolute, universal musts: you must get a professional edit and you must have your own author website.

Read more