BookBaby Blog

How to write, self-publish, and market your books.

Ginny Carter

Ginny Carter, The Author Maker, is a business book ghostwriter, book writing coach, and author. She’s on a mission to transform established speakers, coaches, and consultants from "experts" into "experts-with-a-book" through the publication that grows their reputation and expands their business. Do you want to get seen, heard, and hired with your own book? Claim your free guide, How to Stand Out as an Expert With Your Own Book by clicking here.
book title

How to choose the perfect book title

When writing a business book, or a book in any genre, your book title plays a big part in selling your work. Here are tips to help you choose your title wisely. If you’ve ever told your friends and family that you’re writing a book, I bet the first thing they asked you was, "What’s it about?" And then, "What’s it called?" So it’s no wonder that authors tend to get a bit fixated on their book title right from the beginning.

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