A book lover and scientist interested in what makes great writing, Dawn Field was the founder of Unity in Writing, LLC where she wrote about writing, language, and science while giving feedback and brainstorming with authors as a developmental editor. Her first book, Biocode, was published in 2015 by Oxford University Press.
A great way to transmit interesting ideas is through the contrast of two very different things, i.e. a juxtaposition. Contrast is one of the most powerful elements in storytelling and works just as well in a single sentence.
A book project is big — it'll take a ton of great content and a series of solid connections to get from A to Z. You get there by absorbing and synthesizing material until you have enough puzzle pieces to complete the picture.