Brian Jud
Brian Jud is a book-marketing consultant, Executive Director of the Association of Publishers for Special Sales (APSS) and author of How to Make Real Money Selling Books and Beyond the Bookstore. Contact Brian at brianjud@bookmarketing.com, check out www.premiumbookcompany.com, and follow him on Twitter @bookmarketing.
Know Where To Sell Books
Supermarkets and pharmacies are two examples of places you can sell books, even while many bookstores are closed. Depending on your content, there are other outlets to consider. Seize opportunities and remain profitable.
Four Elements Of Strategic Income From Your Book Sales
By focusing on value, variety, volume, and velocity of strategic revenue, you can maximize your sales and profits now and over the long term.
Creative Thinking Can Open New Possibilities
Unexpected events impact our marketing plans. That is to be expected. Lessons learned from a calamity that occurred just over 100 years ago can help us evolve even stronger today.
How To Expand Your Market To Sell Your Children’s Books
This post lists examples of prospective buyers for children's books. This is by no means an exhaustive list but should stimulate your thinking to find new places in which to sell your book.
How to Reach Your Book Sales Goals This Year
Hopefully, you have the right product, currently available where your buyers shop, priced competitively, and supported with “perpetual promotion.” That's how you reach your book sales goals.
Nine Ways to Write More Persuasive Marketing Copy
Effective marketing copy must be customized for the intended consumer. Use these nine tips to help you write persuasive marketing copy when you promote your books.
Be SMART In Your Approach To The Non-Bookstore Market
You might look at the non-bookstore market for your books and think, “Is there a place for me in that market, or is it too big?”
