We’re Holding The Line On Printed Book Prices


Printed books are a must-have for self-published authors. That statement isn’t exactly breaking news.

But millions of authors around the world found this next item much more newsworthy: A recent printing price increase message from the folks at IngramSpark.

IngramSpark sent out a service alert email to author and publishers stating, “Effective April 1, 2019, we will apply a 2% increase in print pricing for all trim sizes, print formats, color, paper, and binding types. This increase is the direct result of a significant increase in print and manufacturing costs within the print industry as a whole.”

IngramSpark’s decision isn’t surprising news for those of us in the self-publishing world. Prices for ink, binding supplies, shipping — and most especially paper — have been steadily going up through the last 12 months.

How does this affect BookBaby’s book print pricing? Zero. Zilch. Nada.

BookBaby is holding the line on pricing – there will be no increases in the foreseeable future. We know how important it is for authors to have high-quality books – hardcover or paperback, color or black and white. Yes, eBooks are important and should be part of an indie author’s catalog and audiobooks are the new darlings of the industry – even though they are less than 5% of the total market.

But the fact remains that the ink-on-paper product in the mainstay of the publishing marketplaces and a printed book legitimizes an author like nothing else. We also know that our DIY author’s budgets can be tight. By maintaining our print prices, we’re helping the self-publishing community in a way that really matters.

In fact, we have two offers that help stretch your dollars even more.

For your next printed book order of 100 books or more, you can get free shipping!

OR, Get $100 off your printed book order by using coupon code PRINT100 at checkout.


Find your way to self-
publishing success in just 5 easy steps with this 62-page book. Yours absolutely free.


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Whatever Your Story, BookBaby’s Book Editing Service Is The Right Fit


Steven Spatz
Steven Spatz is a writer, marketer, and the President of BookBaby, the nation’s leading self publishing services company. Spatz’s professional writing career began at age 13, paid by the word to bang out little league baseball game stories on an ancient manual typewriter for southern Oregon weekly newspapers. His journalism career continued after graduation from the University of Oregon at several daily newspapers in Oregon. When his family took over a direct marketing food business, Spatz redirected his writing and design skills into producing catalogs. The Pinnacle Orchards catalog was named "Best Food Catalog," received dozens of other national awards, and the business grew into one of the nation’s largest gourmet fruit gift businesses. After the company was sold, Spatz continued his direct marketing career with Fortune 500 companies including Mattel and Hasbro. He joined AVL Digital in 2004 to lead the direct-to-consumer marketing teams for music industry-leading brands Disc Makers, Oasis, and CD Baby. After serving as Chief Marketing Officer, Spatz was tapped to lead the company’s new publishing division in late 2014. In 2019, the AVL Digital Management team purchased the New Jersey brands, including BookBaby. The company is headquartered in Pennsauken, NJ (just outside Philadelphia, PA) and meets the printed book and eBook needs of thousands of self-publishing authors around the globe. Spatz lives in Glenside, PA with his two children, a demented cat, and some well-used bicycles. Steven loves to hear from authors, editors, and publishers in the BookBaby community with tales of publishing trials and triumphs. To tell him your story, write to steven@bookbaby.com.


  1. Hello. My question/comment doesn’t directly relate to print costs but regarding print on demand: how is it that during the pre-order period of my Bookbaby print-on-demand title, customers were given the option to buy the book “used” from Amazon marketplace sellers?(the description would be something like “brand new with markings on the pages.”) How is that possible? If this is not the right forum to raise this please redirect me because this is very concerning and perplexing and I need to understand it. Thank you


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