The benefits of being an unknown author


Attitudes of an indie author[This is a guest post by Bob Baker of]

It’s a common complaint. And I bet you have been guilty of falling victim to it too.

“Nobody is paying attention to me or my book!”

“I need an agent or major publisher to save me from this obscurity!”

“If only I could get a lucky break and suddenly burst onto the national scene, then my problems would be over!”

Sound familiar?

Here’s my take on it: Are you currently operating with few fans, slow book sales, and hardly any high-profile media coverage?

If so, congratulations! It’s time to celebrate and have some fun!


That’s right. When you’re at an early phase in your author career, or in the early stages of developing a new book project, you are in a unique position that more established authors wish they could return to now and again.

Think about it.

When you are an established author with an agent, a large fan base, publisher, publicist, virtual assistants, a speaker’s bureau, and more … you are under a lot of pressure to produce. People are depending on you.

Your next book or multi-city tour needs to be successful. You have mouths to feed. You can’t afford to screw up!

And if you experiment with a new promotional idea and it flops, the repercussions are magnified, since you have a lot more eyes watching your every move.

But …

As an independent author who barely shows a blip on the book marketplace radar, you are free to play and experiment. You can take chances and try things. If your new promotion or short story or public speaking event fails, there aren’t many people who will see it. The negative consequences will be minimal.

Working in obscurity gives you time to woodshed and hone your skills. It allows you to play and find your voice and your style. This smaller stage gives you the green light to experiment and happily stumble upon an unexpected win.

So don’t curse your present state of author obscurity. Embrace it! Enjoy the stress-free atmosphere in which you currently swim.

Having this attitude at this stage of your writing career just might allow you to loosen up and organically discover the thing that WILL bring you greater attention and notoriety … along with more responsibility.

Bottom line: Wherever you are in your career development as an author, be thankful and make the most of the current position you are in.


I welcome your comments on this topic! Let me know what you think in the section below.

Author bio: Bob Baker is the author of “55 Ways to Promote and Sell Your Book on the Internet.” Get a FREE copy of Bob’s “Self-Publishing Confidential” report at Also check out his free ezine, blog, podcast, and video clips while you’re there.

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[“Attitude” picture from Shutterstock.]

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