[This excerpt is tip #9 from Patricia Fry’s free ebook, 50 Ways to Promote Your Ebook.]
Make your website a great resource for your readers.
If your ebook is nonfiction, start collecting important resources to share with people interested in your topic. For example, I write books, articles and a blog for authors. Most of my 36 books relate to authorship, publishing and book promotion. Because I want my potential readers to visit my website and purchase my books, I have developed a large resources section for writers and authors at http://www.matilijapress.com.
If your ebook has to do with pets, consider collecting all variety of resources for pet owners—website links, a publications list, articles including information on various aspects of your topic—pet ownership, for example. You might post articles or links to information on topics such as choosing pet food, behavior issues, dog training, a list of plants that are poisonous to cats, breeders, etc.
Make your site a one-stop spot for readers.
For fiction, resources for your audience might include short stories in the genre of your ebook, interesting facts about aspects of your genre and the themes in some of your books (Western, historical periods, military, the medical field, etc.). Post quizzes, lists of famous authors who wrote in this genre and so forth.
The more information you offer to interest, inform, educate and entertain your particular audience, the more visitors you will attract to your website and the more books and ebooks you will sell.
Download your free copy of 50 Ways to Promote Your Ebook.
Patricia Fry is a full time career writer and has been for the last 39 years. She is the author of 36 books and ebooks, most of them for authors. Patricia is the executive director of SPAWN (Small Publishers, Artists and Writers Network).