There are simple techniques you can use to improve your business book that have nothing to do with magic, intrigue, or being the next Malcolm Gladwell. Here's how you can motivate, engross, and inspire your readers.

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If you find yourself asking if you're wasting time writing your business book, look out for these five signs. They'll help you avoid getting an answer you won't like.

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Start with your "Why," and your "Who" and "What" become clear when writing your business book. Instead of fuzziness and frustration, you will have razor-sharp focus that will help you write.

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