BookBaby president Brian Felsen talks with Joel Friedlander of The Book Designer about what “the perfect book” looks like in terms of size, layout, design, etc.
Joel believes that there is no one industry-wide standard, but that each individual genre suggests its own standards for design perfection.
Also in this segment, Joel discusses how to set realistic expectations for publishers and authors who may be dreaming too big on a small budget. He lists a few examples of the kinds of projects that simply won’t work for self-publishers.
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