While a video can be a great attention-getter online, a poor-quality book trailer can be disastrous for your promotions. Here are ways to create a book trailer that sells books.

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Bad players in our industry prey upon unsuspecting independent authors by disguising themselves as traditional publishing houses and using deceptive marketing tactics. Here are four ways to identify self-publishing scams.

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Before you publish your book, figure out what you want being a published author to mean to you. Then build your author platform with your post-published future in mind.

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Joanna Penn, one of the most acclaimed experts in independent book publishing, is wrapping up the 2018 BookBaby Independent Authors Conference this fall in Philadelphia, PA with the closing keynote address.

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Your author website is a reflection of you as a writer and of your book as a work of art. It pays to make sure it is as enticing as the story you’ve spent months (or years) laboring over. Here are six ways to improve your author website.

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