"Less is more" is a cute phrase for minimalists, but don't limit yourself when it comes to online retail options for worldwide book sales. Successful self-published authors are tapping into larger markets, which include many other retailers beyond Amazon.

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Print On Demand offers advantages that make selling printed books a reality – and a potentially lucrative endeavor – for today's self-published author.

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If your book is digitally published and available for download, you're eligible to enter The Writer's Digest Self-Published eBook Awards.

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BookBaby's BookShop helps self-published authors unlock the full profit potential of Print On Demand by keeping books stocked 24/7/365, paying authors more per sale, and paying faster than the big online retailers.

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There's nothing quite like escaping to your favorite book. In just a matter of pages you're transported to a new world, sympathizing with some characters, despising others. Yet sometimes, even when you have the best intentions, a book will sit on your table untouched because it's long, difficult, or otherwise intimidating.

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What are the basics of book publicity? What do you do on a day-to-day basis? Generally, I tell my clients I prefer to start working on a book five months before publication. There are many media outlets that not only require working that far ahead – mainly magazines and venues that have authors as speakers – but sometimes it just takes a long time to work with some media outlets and convince them that this is a book and an author that they should pay attention to.

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