It's time to really get your book marketing and holiday book sales going. Steps 7-9 in our holiday book sales guide are all about getting the word out during the prime gift-shopping season.

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In the spirit of the 12 Days of Christmas, here are a dozen tried-and-true selling ideas for the holiday season. These are 12 of the most effective plans, strategies, and tactics we've seen authors use to hit it big at the cash register.

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As an independent author, there's a long road from concept to publication. Enjoy the journey – it's a glorious trip, just take one step at a time.

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Publishing a book takes effort, so before you start, do a reality check: Do you have what it takes to make your blog a book?

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Professional reviews from trusted sources command credibility from the outset and can be used in ways consumer reviews cannot. Here are eight ways to make the most of a professional book review.

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