If you find yourself asking if you're wasting time writing your business book, look out for these five signs. They'll help you avoid getting an answer you won't like.

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Once your voice is real and audible in what you write, people’s attitude to your writing will change. Finding your voice means you are writing something no one else could write.

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Your book's structure is the tool that will gather up your readers and keep them following along with you; it's the tie that binds all the parts of your story together, from end to end, and in the middle too.

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Start with your "Why," and your "Who" and "What" become clear when writing your business book. Instead of fuzziness and frustration, you will have razor-sharp focus that will help you write.

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Write with purpose in mind. Edit with purpose in mind. Polish with purpose in mind. Use it as your criterion for chopping (or lack of it) and gauge your satisfaction against it. When 100% of your words are charged with meaning, your book is done.

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It’s the start of the new year – and it's finally time to write the book you've been thinking about. Except, you're not even sure how to start writing a book. If you dedicate yourself to the task, you can finish your book within a year.

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If you're looking for readership and engagement, finishing your book is the first step. These social media marketing tips can help you frame your approach to the process of promoting yourself and your work online.

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