[The following is an excerpt from Todd Sattersten’s Fixed to Flexible, a great, free guide to eBook pricing. Check out his site to read or download the complete guide. — Chris R. at BookBaby]
Copycats and Pirates
Recently The Guardian published a photo essay about book piracy in Peru. Within the twelve-picture story, I saw fake versions of Rich Dad, Poor Dad, Emotional Intelligence, and Who Moved My Cheese?, alongside the novels of Dan Brown and Stephanie Meyer.
Discussions about copycats and pirates often end up as dismissals arguing weak creative skills or a lack of morals respectively. But that’s not the case: unwanted alternatives enter the market because of the math.