A great book or eBook cover is one of your best sales tools, instantly conveying the key thoughts, messages, and images that sum up your book while grabbing the attention of a prospective reader. That’s why it’s essential for you to stand out from everyone else on those crowded eBook retail sites and bookshelves.
And it goes beyond the old cliché. According to Deloitte’s research paper, Technology, Media & Telecommunications Predictions 2015: “A key value of print books appears to be their cover. Covers have been shown to drive sales; but they also send a message to those around you about what you are reading and what kind of person you are. As has been noted, ‘the act of reading a book in public conveys important information to other readers.’”