If you want to publish in time for the holidays, your plan should include room for all the production processes and your publicity push. This self publishing timeline will get you published and ready for holiday sales.

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"When I was first trying to decide who I wanted to work with, I did quite a bit of research. I didn't want to have to figure out the cover art, and I sure didn't want to have to figure out the conversion, because I'm not a computer genius, I'm a story teller. I was so glad BookBaby was willing to work with me and really listen to my ideas."

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We spoke with two graphic designers to get some insights on what makes for great design and why your book cover design is more important than ever before.

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self-published author Lauren LynneClear vision and a true collaboration with the BookBaby Design Studio makes self-published author Lauren Lynne's Secret Watchers series look extraordinary. “I did my homework. I spent a huge amount of time looking at other book covers,“ says Lynne. Today’s savvy self-published authors know that having an eye-catching book cover is one of the most important elements to a successful eBook sales run. How will your book stand up to this near instant "yes" or "no' buying decision?

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Tea_Health A great book or eBook cover is one of your best sales tools, instantly conveying the key thoughts, messages, and images that sum up your book while grabbing the attention of a prospective reader. That’s why it’s essential for you to stand out from everyone else on those crowded eBook retail sites and bookshelves. And it goes beyond the old cliché. According to Deloitte’s research paper, Technology, Media & Telecommunications Predictions 2015: “A key value of print books appears to be their cover. Covers have been shown to drive sales; but they also send a message to those around you about what you are reading and what kind of person you are. As has been noted, ‘the act of reading a book in public conveys important information to other readers.’”

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