A popular self-publishing myth is that everyone can and should design their own eBook…

Before we put BookBaby’s myth-busting team to work, maybe we should ask ourselves, “What is book design?”

Well, it’s the process of taking all the various components (content, style, format, etc.) and whipping them into a coherent whole– which we call the “book!”

“But I’m just the author,” I hear you say.

Plenty of people out there might tell you that designing an eBook is so easy your goldfish could do it. There are apps for your iPad or browser, and a host of companies that sell eBook conversion software. And design templates, clip art, and stock photos are just a few clicks away.

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