In my years of coaching writers, I’ve seen manuscripts from many a new author. The manuscripts I receive normally come from nonprofessional writers who have experienced or learned something they feel compelled to share. But because they aren’t professional writers – some of them may not have written since they were in school – the work is often substandard. Here are 10 common mistakes new writers make. You can avoid all of them!

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When writing – be it a short story, an exposé, or marketing copy – there are three questions you should answer before you actually sit down to work. Follow this guide to help clarify and focus your message

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Social media marketing doesn't always play to most writers' strengths, but having a plan and a goal can help you effectively market your book on Twitter. Not sure how to begin? Here are nine things to consider. 1. Be a thought leader. You don't always have to come up with original content to establish yourself as a thought leader. Tweet links to current news in your industry to keep your followers up-to-date and show you know what’s going on outside your own four walls.

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Traditional publishers have long held an exalted position. They determined who was in and who was out, who was worthy and who was not. They decided what the public could read and what messages or entertainment to issue. They were the gatekeepers of ideas.

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If you're an author, you may have come kicking and screaming into the world of social media -- or perhaps you haven't entered it at all. "I don't like social media ... I need more than 140 characters ... It's not communication ... blah, blah, blah... It's time to get over it!

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