As a self-published author, when switching from author to salesperson, remember: readers want a good story more than a cheap book.

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By sending buying links through emails, texts, tweets, Facebook posts, and posts on their blogs and websites, independent authors are making sales and earning higher royalties.

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"Less is more" is a cute phrase for minimalists, but don't limit yourself when it comes to online retail options for worldwide book sales. Successful self-published authors are tapping into larger markets, which include many other retailers beyond Amazon.

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If you’re finishing up your next book, stop writing and consider these points to increase your chances for a successful eBook launch – because a delayed book launch is better than a bad book launch.

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Enlisting a book discovery service promoting cheap or free eBooks to a subscriber list – or helping you to boost your own social media efforts – is one way to get readers, reviews, more social networking, and a kick-start to your book sales.

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One of the most powerful things you can do to improve your book sales on Amazon is to choose the best category for your book. It is amazing what a few tweaks and changes can do for your book rankings! Within just a few days of optimizing one of my books, it hit #1 on Kindle for its category.

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A lot of things factor into book sales, but part of the problem might be the marketing message and positioning of your book. These tips can help sort this out before, and even after, your business book has launched.

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