For writers, when we talk about author brand we're mostly talking about "voice." Each of us offers a unique experience to readers. But the emotional experience you deliver to readers can also be applied to visuals like your author photo, book covers, and website.

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Have you been itching to break into the children’s literature genre with a book of your own? Good for you! Children’s literacy is an issue that foundations such as the United Way’s Women’s Leadership Council​ and UNICEF have been working tirelessly to improve, and contributing to children’s literature is an admirable way to get involved. But where should you begin? Read on for some quick tips on writing books for children!

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Tea_Health A great book or eBook cover is one of your best sales tools, instantly conveying the key thoughts, messages, and images that sum up your book while grabbing the attention of a prospective reader. That’s why it’s essential for you to stand out from everyone else on those crowded eBook retail sites and bookshelves. And it goes beyond the old cliché. According to Deloitte’s research paper, Technology, Media & Telecommunications Predictions 2015: “A key value of print books appears to be their cover. Covers have been shown to drive sales; but they also send a message to those around you about what you are reading and what kind of person you are. As has been noted, ‘the act of reading a book in public conveys important information to other readers.’”

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While children's picture books may seem simple, creating a brilliant one is no easy task. How do you make yours smart, engaging, and fun — rather than clichéd, saccharine, and didactic?

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