A pre-sale period gives you an opportunity to build a foundation for your book’s success. Without spending the time and energy to make sure that foundation is ready, your book sales will suffer.

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You've heard the phrase "content is king," but it's time to revise that to "distribution rules," which is why you need to publish your book internationally.

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The way readers consume and discover new books is rapidly changing, which is why you should consider making your work available by putting your books on subscription services.

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The most important part of being a writer is writing, but if you want a career as a self-published author, you need to do a whole lot more than just write: you have to learn the business and market yourself so you're on the same playing field as mainstream authors with big publishing houses behind them.

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It may not feel like the holidays are just around the corner, but if you're planning to drum up holiday book sales this year, it's time to put these 12 effective plans and strategies to work.

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