If you didn’t have the time or weren't prepared to promote your book this season, don’t worry. It might have been the best holiday book sales strategy of all.

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It's time to really get your book marketing and holiday book sales going. Steps 7-9 in our holiday book sales guide are all about getting the word out during the prime gift-shopping season.

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By sending buying links through emails, texts, tweets, Facebook posts, and posts on their blogs and websites, independent authors are making sales and earning higher royalties.

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"Less is more" is a cute phrase for minimalists, but don't limit yourself when it comes to online retail options for worldwide book sales. Successful self-published authors are tapping into larger markets, which include many other retailers beyond Amazon.

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If you’re finishing up your next book, stop writing and consider these points to increase your chances for a successful eBook launch – because a delayed book launch is better than a bad book launch.

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Updated February 2018.. Enlisting a book discovery service promoting cheap or free eBooks to a subscriber list – or helping you to boost your own social media efforts – is one way to get reviews, grow your social network, and find readers.

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