There is more to a nonfiction book than a catchy cover and table of contents... much more.
Wherever you are in the process of writing your book, if the chapters adequately convey your message, everything else you write must attract, inform, clarify, or sell.
BookBaby friend and occasional blog contributor Bob Baker recently interviewed BookBaby friend and occasional blog contributor Joel Friedlander. That's a lot of BookBaby Blog friendship. So it just makes sense to post that interview here, right?
Bob is an author, entrepreneur, and internet marketing guru. Joel is a respected book designer, author, and blogger. In this interview they talk about Joel's experience as a book designer, the business of self-publishing, and what it's like to work for yourself.
Making a printed book isn’t easy... unless you read this guide.
Even though printed books have existed for over 500 years, they are far more complex to prepare than eBooks. Be it fonts, margins, design templates or printer specifications, there’s a whole host of important details you need to focus on when producing a printed book.
That’s why BookBaby asked self-publishing expert Joel Friedlander to create its new guide: Printed Book Design 101 . Friedlander is the author of the best-selling "A Self-Publisher’s Companion — Expert Advice for Authors Who Want To Publish" and blogs from his own site (www.TheBookDesigner.com).
In Printed Book Design 101, Friedlander walks you through the whole process and helps you produce a great-looking, retail-ready book...
For years, as a book designer and a blogger at The Book Designer blog, I’ve looked at hundreds of self-published books, and let me tell you, it’s not a pretty picture.
Sure, there are lots of authors who have taken the time to learn the details of how books are put together, and made a good job of their books... it’s the other ones, the books put together by well-meaning authors who really want to succeed but, for one reason or another, are unclear on how exactly to go about it. Those are the ones that have big problems.
BookBaby president Brian Felsen talks with Joel Friedlander of The Book Designer about what "the perfect book" looks like in terms of size, layout, design, etc.
Joel believes that there is no one industry-wide standard, but that each individual genre suggests its own standards for design perfection.
Also in this segment, Joel discusses how to set realistic expectations for publishers and authors who may be dreaming too big on a small budget. He lists a few examples of the kinds of projects that simply won't work for self-publishers.