Hello writers! As we begin the sweet and fresh year, it’s a great time to think about and plan our book promotions. Before we get to planning, let’s think about the point of our book promotions. Ideally it’s to sell books, even though we can’t control the final step of our readers or potential readers buying our books. What we can more easily control is adding people to our mailing lists or inviting them to join us on the social media channels. Even if you don’t have a book out yet, you can invite people to join your mailing list. In fact, I highly recommend it. That way, when it comes time, you can announce your book to your list.