Part two of our school assemblies series focuses on getting speaking gigs and what you can do to maximize book sales and positive promotion when you get them.

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A school assembly provides a wonderful platform for promoting your book and introducing yourself to your audience, but you'd better be ready to put on a show.

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When it comes time to market your book, it's important to understand how readers choose books so you can deliver the right message to the right readers.

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As a self-published author, when switching from author to salesperson, remember: readers want a good story more than a cheap book.

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