My self-publishing advice: learn as much as you can about the industry before you get started, have some clear goals, and a plan on how to achieve them.

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The Self-Publishing Survey conducted by BookBaby focused on revealing the most successful book marketing strategies for self-published independent authors.

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When planning your book promotion and marketing, remember this equation: more book reviews equals more sales.

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Charmisse M. Owens is a first-generation college graduate who self-published "Things I Wish Someone Had Told Me Before I Started College" with BookBaby.

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The graphic appeal of your book – both the book cover and the pages within – plays a big part in the perception and professionalism of your work.

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