Seth Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership, and most of all, changing everything. In 2012, Godin set the book publishing industry on its ear by launching a series of books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done this way. His 2014 book, What To Do When It’s Your Turn
, is already a bestseller.
In an interview posted on IndieReader.com, marketing maverick Seth Godin declares that "Self-publishing is the responsibility of choosing oneself."