Humans are highly visual creatures, and this holds true when we are reading. We don’t see the images in the book, we form them in our minds. Pack in brilliant imagery and your readers will enjoy and remember your book.

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Before you publish your book, figure out what you want being a published author to mean to you. Then build your author platform with your post-published future in mind.

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For business leaders, writers, and everyone in between, allowing yourself to be human, and vulnerable, goes a long way toward establishing trust. That doesn't make it easy.

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You've finished writing your book! Well, hold on tight because you're on a wild roller coaster, and while that ride takes you to remarkable highs, it plummets to lows you never imagined. Welcome to the emotional stages of publishing a book.

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Visualizing how your words will present on the page as you write your book can make you aware of what you need to create the piece you're envisioning and devise strategies to get there.

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Maybe you don’t need panic-induced adrenaline to write, but I do. That's why my agent's submission deadlines were the best thing for my book series.

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Joanna Penn, one of the most acclaimed experts in independent book publishing, is wrapping up the 2018 BookBaby Independent Authors Conference this fall in Philadelphia, PA with the closing keynote address.

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